Canon Singapore's inspirational early beginnings in brief
It all started in 1933 when a group led by Takeshi Mitarai and his three technician friends, established Precision Optical Instruments Laboratory. A year later, they successfully developed Japan's first 35-millimeter camera called, 'Kwanon', an innovation that was way out of the medical sector. Takeshi Mitaraj and co. incorporates the venture as Precision Optical Industry Company,
Canon's brave venture into business machines started off with the introduction of an electronic calculator in 1964 and then the plain-paper copier in 1968. These diversifications of business urged the company’s name to be changed to something simpler. Thus, Canon
Further innovation came from Canon's revolutionary AE-1 35-millimeter camera in 1976, leading to the introduction of the personal copier in 1982, and to a client namely Hewlett-Packard Company, they produced laser printers starting in 1985. In 1987, Canon Inc. launches the EOS autofocus SLR camera
The nephew, Fujio Mitarai, takes over leadership of Canon in 1995 and in 4 years, the ImageRunner line of high-end copiers is introduced. A year later, Canon's PowerShot Digital ELPH camera made its debut. 3 years down the road, we see Canon launching the EOS Digital Rebel Camera and then from 2006 up in until today, Tsuneji Uchida succeeds Mitarai as Canon president.
Canon Singapore's road to success
Canon Marketing (Singapore) started operating in 1987 and today it is considered a major corporate player in Singapore. They focus on providing excellent products and supporting Singaporean customers to ensure the highest satisfaction when purchasing from Canon.
Canon has invested a considerable amount of time and effort in developing channels to access the market. Canon Singapore was the first to launch the very first plain paper fax and color copier in Singapore along with the first ever color fax machines in Singapore. They also launched the world's smallest and slimmest DVD
Canon is committed and will continue to strive to become a household name and a leading brand. Being sought after for its quality and reliability in products and services, Canon indeed lived up to its corporate
Canon's armory of gadgets and products
The main products that Canon manufacture are imaging products including video cam-coders, film and digital SLR cameras and lenses, compact digital cameras, scanners, printers, and even binoculars.
Canon also provides multi-functional printers, black and white and color office printers, large format printers, scanners, black and white and color production printers, as well as software to support these products, in their "Business Solutions" division.
Lesser known Canon products are medical, optical and broadcast products, including ophthalmic and x-ray devices, broadcast lenses, semiconductors, digital microfilm scanners, and handy terminals.
Below is the lowdown of the products:
- Digital Cameras
- Canon PowerShot
- Canon PowerShot G
- Canon Digital IXUS
- Professional Grade imageRUNNER
- Canon Canoscan 8800F
- Canon DV 012
- Canon XL-1/XL-1s
- Canon XL H1
- Canon XH-A1
How much will a Canon product cost you?
In retrospect to the quality and durability of their products, the cost that you would have to put down to own a canon product varies in regards to what you want to own. Here at
How Canon works
Canon operates in-sync with the division of its business into three main principal segments: The Office Business Unit products include copying machines, digital production printers, large format inkjet printers, laser printers, and multi-function devices. The Consumer Business Unit, products include broadcasting equipment, calculators, compact digital cameras, interchangeable lenses, inkjet multifunction printer, and single function inkjet printers. Industry and Others Business Unit, products include computers, handy terminals, LCD lithography equipment, magnetic heads, medical imaging equipment, micromotors, ophthalmic equipment, and semiconductor lithography equipment.
Canon has generated US$45, 608 million worth of total revenues in 2011, in which 53.9% was from the Office Business Unit, 36.9% from the Consumer Business Unit, and 11.8% from the Industry and Others Business Unit.
Canon had also granted a total of 2, 813 patents in the United States, ranking third after IBM and Samsung Electronics.
Canon Singapore is an environmentally green company
Clean Air-Cool Planet, an environmental organization, made a report that secures Canon at the top of the list of 56 companies on climate-friendly companies. Furthermore, in concerns of recycling, Canon innovated three new calculators in Europe called "Green Calculators" which are produced from parts of recycled Canon copiers.
Canon's 'Green is just a shade of blue' corporate social responsibility strategy emphasises going and being green and the need to stay green being small parts of the bigger, bluer picture, heading towards importance equality of other areas that include ethics, attitudes, humanitarian aid and disaster relief, education, science and social welfare.
Having an environmental charter which focuses on offering products with a lower environmental burden through improvements in resource efficiency, while eliminating anti-social activities that threaten the health and safety of mankind and the environment makes Canon as green as they come.
Canon has sponsored a number of parties that include sports teams, photography entities, and the Red Cross. Canon's sponsorships include title sponsorships, financial contributions and donations of imaging equipment, also partnering with World Press Photo.
Canon and its list of astounding awards for the past 2 years
PCMag.com Readers' Choice Award - 11 Years in a Row. Canon has been awarded PCMag.com Readers' Choice Award for Service Reliability for Digital Cameras for 11 Years in a Row for the below cameras:
- PowerShot G1 X
- EOS 60D
- EOS 7D
- EOS 7D Mark II
- EOS-1D X
- EOS 60Da
- PowerShot G1 X Mark II
- EOS 6D
- TIPA's 2013 Best Expert DSLR EOS 6D
- TIPA's 2013 Best Professional DSLR Lens EF 24-70mm f/2.8L II USM
- TIPA's 2013 Best Video DSLR EOS-1D C
- PDN Camera of the Year EOS-1D X
- PDN Compact Camera of the Year PowerShot G1 X
What do customers think of Canon?
What makes a company an industry leader is that it understands reputation is earned one customer at a time. Canon built its foundation from uncompromising dedication to the reliability of product, service, and support.
Based on several comments and ratings from Amazon in concerns of the products, the average rating is a 4/5.
On resellerratings.com, the average rating for the products is also a 4/5.
Through customerservicescoreboard.com, Canon's customer service rates a ratio of 53.03% to 46.97%, positive to negative.
Canon's Ambassador Program: A look at how inspiration can change you
The Ambassadors Programme gathers a wealth pool of creative talent and industry experts of whom their skills, knowledge, and passion for photography and film-making inspire current and future generations of like-minded professionals.
Canon Europe’s three-tier Ambassadors Programme includes:
- Masters world-renowned industry influencers and spokespeople
- Nationally renowned photographers and filmmakers from across Europe, the Middle East and Africa.
Most recently, Canon Singapore has appointed popular singer/songwriter Yuna as their brand ambassador. She is considered an inspiration to many youths of the nation having to craft her way up the ladder of entertainment and music.
Who else is in the race with Canon?
In the SLR market, the only close competitor is Nikon. However, did you know that Canon and Nikon share a rather interesting relationship? Now, you might think that it is ridiculous for a powerhouse like Canon to be using a Nikon-made lens but this was a real thing that happened 60 years ago. The first Japanese 35mm camera, which was made in 1935 used Nikon (then Nikkor) 50mm F3.5 lens and it was used in
The runner-up to both Canon and Nikon can be branched into two classes the established companies and the newcomers.
The companies that have an established presence in the camera market are Fujifilm, Leica, Olympus, Pentax, and Sigma. The newcomers are those who are new in the consumer electronics realm, which are Panasonic, Samsung, and Sony.
What's going on in the camera market now?
Canon has recently launched the SPEEDLITE 430EX III-RT FLASH that boasts radio-controlled wireless flash shooting capabilities designed to make creative light control more manageable and versatile for photographers of all levels. This third generation Speedlite is a perfect primary flash unit for amateurs and
Also, on the 8th July 2015, Canon Inc. announced the achievement of a new
we are saying?
Canon, being the leading manufacturer and innovator of the camera market of the world, brings forward inspiration to millions of individuals. With their ever-upgraded and innovative products for a picture perfect moment, you can also be someone else’s inspiration with an ownership of a Canon product.
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