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About New Balance Singapore

The beginning of this American sportswear brand can be traced all the way back to 1906. Founded in Boston by William J. Riley, the brand was then known as the New Balance Arch Support Company. Their specialty was arch supports and other footwear accessories to promote better posture and shoe fit. Now, instead of focusing solely (pun intended) on arch support, New Balance manufactures shoes designed with a combination of functionality and fashion. Not only shoes, they also manufacture clothes and sporting goods for men, women, and children.

New Balance is one of the most successful sportswear label with 200 flagship stores within the United States itself. It tries to give back to the people and the environment through their Responsible Leadership program and CSR initiatives. The programs focus on environment sustainability, investment in employees and new businesses, and volunteer and philanthropic approaches.

Riley and the chickens

There is a well-known background story about how the founder, Riley, started the company. He gained inspiration by observing the chickens roaming in his yard and was intrigued by how the chicken feet provides perfect balance in order for the animal to stand. The chicken foot then inspired his arch supports, which include three support points in the insole.

New Balance sponsorships

Similar to other successful sportswear brands, New Balance has partnered with athletes and sports clubs. The company has sponsored Marouane Fellaini, Aaron Ramsey, Los Angeles Lakers, Liverpool, Celtic, San Antonio Spurs, and many more. The brand debuted in the Olympics stage in 2016 while dressing the Olympic Council of Ireland.

2887 products found

New Balance combines footwear innovation, ergonomics, and stylish designs to bring you the best sports and casual shoes you can find in the market. With its wide range of sportswear collection, their shoes are what makes New Balance one of the top brands today. To find out which New Balance shoes you should wear for different activities, read the article by clicking here.

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−34%
New Balance Zant Fresh Foam Performance Running Shoes
S$ 83.90 S$ 129.00
Zalora
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New Balance Vazee Coast Running Shoes
S$ 119.00
Zalora
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−45%
New Balance Wl420Dfx 420 Rengineered Women Sneakers Black
S$ 89.00 S$ 139.00
Lazada
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−4%
New Balance 530 Flex Ride Fitness Running Shoes
S$ 84.90 S$ 89.00
Zalora
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−40%
New Balance 574 Lifestyle Sneakers
S$ 64.90 S$ 109.00
Zalora
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−10%
New Balance 420 Lifestyle Sneakers
S$ 97.90 S$ 109.00
Zalora
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−50%
New Balance WOMEN RUNNING SHOE WHITE WR996IE UK3.5-6.5 09'
S$ 159.60 S$ 319.20
Lazada
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New Balance Lifestyle 420S Sneakers
S$ 129.00
Zalora
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New Balance 70s Running 420 Sneakers
S$ 129.00
Zalora
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New Balance 80s 500 Sneakers
S$ 89.00
Zalora
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−40%
New Balance Pace Vazee Performance Running Shoes
S$ 94.90 S$ 159.00
Zalora
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−40%
New Balance Bora Fresh Foam Performance Running Shoes
S$ 100.90 S$ 169.00
Zalora
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−44%
New Balance Gm500Bsw Men Sports Sneakers Blue/White
S$ 49.00 S$ 89.00
Lazada
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−44%
New Balance Gm500Bsw Men Sports Sneakers Blue/White
S$ 69.00 S$ 89.00
Lazada
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−44%
New Balance Gm500Kwr Men Sports Sneakers Khaki/Red
S$ 69.00 S$ 89.00
Lazada
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−44%
New Balance Gm500Bsw Men Sports Sneakers Blue/White
S$ 69.00 S$ 89.00
Lazada
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−39%
New Balance Zant Fresh Foam Performance Running Shoes
S$ 101.40 S$ 169.00
Zalora
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−30%
New Balance Pace Vazee Performance Running Shoes
S$ 131.90 S$ 189.00
Zalora
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−39%
New Balance Prsm Vazee Performance Running Shoes
S$ 107.40 S$ 179.00
Zalora
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−14%
New Balance 420 Lifestyle Sneakers
S$ 109.90 S$ 129.00
Zalora
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−50%
New Balance MEN RUNNING SHOE BLACK M530BOA UK6.5-10.5 09'
S$ 318.77 S$ 319.20
Lazada
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−30%
New Balance 515 Lifestyle Sneakers
S$ 75.90 S$ 109.00
Zalora
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−50%
New Balance Revlite 420 Trainers Men Black
S$ 86.52 S$ 139.00
Lazada
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−30%
New Balance Coas Vazee Performance Running Shoes
S$ 82.90 S$ 119.00
Zalora
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−40%
New Balance Pace Vazee Performance Running Shoes
S$ 112.90 S$ 189.00
Zalora
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−28%
New Balance 620 Sneakers CM620WK - Black
S$ 102.20 S$ 142.60
ASOS
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New Balance Pro Court Sneakers
S$ 99.00
Zalora
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New Balance 70s Running 520 Sneakers
S$ 119.00
Zalora
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−20%
New Balance 420 Lifestyle Sneakers
S$ 102.90 S$ 129.00
Zalora
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New Balance 996 Sneakers In Nude Leather - Pink
S$ 148.00
ASOS
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−16%
New Balance 574 Running Shoes (Black / Grey-White) kl574skg intl
S$ 92.00 S$ 110.00
Lazada
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−30%
New Balance Coas Vazee Performance Running Shoes
S$ 82.90 S$ 119.00
Zalora
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−40%
New Balance Prsm Vazee Performance Running Shoes
S$ 94.90 S$ 159.00
Zalora
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−20%
New Balance 373 Lifestyle Sneakers
S$ 78.90 S$ 99.00
Zalora
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New Balance '247' mesh panel stretch lace kids sneakers
S$ 30.60
Lane Crawford
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−44%
New Balance Gm500Bsw Men Sports Sneakers Blue/White
S$ 69.00 S$ 89.00
Lazada
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−26%
New Balance GM500BSW Men Sports Sneakers Blue/White
S$ 69.00 S$ 89.00
Lazada
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−50%
New Balance Revlite 420 Trainers Men Black
S$ 86.52 S$ 139.00
Lazada
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−4%
New Balance Women Running Shoe Apple Green Wr996Ii Uk3.5-6.5 09' -intl
S$ 166.13 S$ 121.40
Lazada
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−30%
New Balance 373 Lifestyle Sneakers
S$ 68.90 S$ 99.00
Zalora
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−4%
New Balance MEN Running Shoe Navy Ml574Cpx Uk6.5-10.5 09' intl
S$ 100.80 S$ 105.90
Lazada
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−4%
New Balance MEN Running Shoe Shock Green M590Lt5 Uk6.5-10.5 09' -intl
S$ 131.51 S$ 96.10
Lazada
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New Balance Low-tops & sneakers
S$ 120.70
YOOX
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−20%
New Balance 580 Unisex Classic Lifestyle Running Shoes Men andWomen Training Sneaker Black/Green (EU 36-44) intl
S$ 107.00 S$ 134.60
Lazada
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−20%
New Balance Brea Vazee Performance Running Shoes
S$ 134.90 S$ 169.00
Zalora
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New Balance Gm500 Sneakers
S$ 89.00
Zalora
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−37%
New Balance 998 (Age Of Exploration) (Made In USA)(Green / White)m998chi intl
S$ 177.00 S$ 283.00
Lazada
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−40%
New Balance Bora Fresh Foam Performance Running Shoes
S$ 100.90 S$ 169.00
Zalora
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New Balance Low-tops & sneakers
S$ 120.70
YOOX
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New Balance Modern Classics 373 Sneakers
S$ 99.00
Zalora
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New Balance 997
S$ 79.00
Shopee
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−30%
New Balance 515 Lifestyle Sneakers
S$ 75.90 S$ 109.00
Zalora
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−30%
New Balance Suede and Mesh Sneakers
S$ 144.00 S$ 206.40
Stylebop
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New Balance 420 Microfiber Sneakers - Black
S$ 122.40
ASOS
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New Balance 373 Sneakers
S$ 99.00
Zalora
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−20%
New Balance 580 Men's Casual Suede Sneakers Running Shoes MRT580MR(Black/Olive/Beige) intl
S$ 107.00 S$ 134.60
Lazada
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−56%
New Balance NEW BALANCE WOMEN RUNNING SHOE BLACK intl
S$ 79.00 S$ 180.00
Lazada
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−30%
New Balance Rush Vazee Performance Running Shoes
S$ 103.90 S$ 149.00
Zalora
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New Balance Low-tops & sneakers
S$ 208.90
YOOX
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−28%
New Balance NB4004 Eyeglasses C03
S$ 117.95 S$ 165.10
Smart Buy Glasses
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−30%
New Balance Ml373Red Men Trainers Red
S$ 79.00 S$ 99.00
Lazada
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−4%
New Balance Women 574 Camo Running Shoe Grey Wl574Mwb Us5.5-8.5 04'intl
S$ 92.70 S$ 97.30
Lazada
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−4%
New Balance Women Running Shoe Blue Wl574Cps Uk3.5-6.5 09' intl
S$ 91.10 S$ 95.60
Lazada
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−26%
New Balance GW500WG Women Sports Sneakers White/Gold
S$ 65.00 S$ 89.00
Lazada
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−30%
New Balance Rush Vazee Performance Running Shoes
S$ 117.90 S$ 169.00
Zalora
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−25%
New Balance 574(White / White-Gum Brown) nb574baa intl
S$ 104.00 S$ 139.00
Lazada
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New Balance 996 Sneakers In Nude Leather - Pink
S$ 148.00
ASOS
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−4%
New Balance Women 420 Re-Engineered Running Shoe Saffron Wrl420Raus5.5-8.5 04' intl
S$ 102.20 S$ 107.30
Lazada
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New Balance NB247RB Dark Blue Sneakers
S$ 79.00
Shopee
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−40%
New Balance Bora Fresh Foam Performance Running Shoes
S$ 94.90 S$ 159.00
Zalora
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New Balance Fuel Core Rush Running Shoes
S$ 169.00
Zalora
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−28%
New Balance NB4004 Eyeglasses C01
S$ 118.00 S$ 165.10
Smart Buy Glasses
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−56%
New Balance NEW BALANCE WOMEN CLASSIC SHOE GREY WL565PI UK3.5-6.5 intl
S$ 79.00 S$ 180.00
Lazada
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−28%
New Balance NB4008 Eyeglasses C01
S$ 148.00 S$ 207.10
Smart Buy Glasses
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−28%
New Balance NB4012 Eyeglasses C03
S$ 160.00 S$ 223.90
Smart Buy Glasses
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−28%
New Balance NB4008 Eyeglasses C04
S$ 148.00 S$ 207.10
Smart Buy Glasses
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−28%
New Balance NB5014 Eyeglasses C01
S$ 136.00 S$ 190.30
Smart Buy Glasses
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New Balance Fuel Core77 Running Shoes
S$ 149.00
Zalora
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−28%
New Balance NB4006 Eyeglasses C01
S$ 148.00 S$ 207.10
Smart Buy Glasses
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−28%
New Balance NB5004 Eyeglasses C03
S$ 112.00 S$ 156.70
Smart Buy Glasses
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−28%
New Balance NB4026 Eyeglasses C04
S$ 136.00 S$ 190.30
Smart Buy Glasses
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−28%
New Balance NB4016 Eyeglasses C02
S$ 160.00 S$ 223.90
Smart Buy Glasses
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New Balance 410 Black And White Sneakers - Black
S$ 108.60
ASOS
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−28%
New Balance NB4007 Eyeglasses C04
S$ 147.95 S$ 207.10
Smart Buy Glasses
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−28%
New Balance NB4007 Eyeglasses C01
S$ 148.00 S$ 207.10
Smart Buy Glasses
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−28%
New Balance NB4026 Eyeglasses C01
S$ 136.00 S$ 190.30
Smart Buy Glasses
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−28%
New Balance NB4016 Eyeglasses C03
S$ 160.00 S$ 223.90
Smart Buy Glasses
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New Balance 410 Black And White Sneakers - Black
S$ 108.60
ASOS
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−28%
New Balance NB4016 Eyeglasses C01
S$ 160.00 S$ 223.90
Smart Buy Glasses
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−28%
New Balance NB5014 Eyeglasses C04
S$ 136.00 S$ 190.30
Smart Buy Glasses
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New Balance Windcheater Jacket Mens
S$ 85.10
Onsport
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New Balance 410 Navy And White Sneakers - Navy
S$ 108.60
ASOS
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−28%
New Balance NB4004 Eyeglasses C04
S$ 117.95 S$ 165.10
Smart Buy Glasses
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−45%
New Balance Wrt96Pta Women Sport Style Black/White
S$ 76.00 S$ 139.00
Lazada
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−28%
New Balance NB4026 Eyeglasses C02
S$ 136.00 S$ 190.30
Smart Buy Glasses
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−28%
New Balance NB4014 Eyeglasses C03
S$ 148.00 S$ 207.10
Smart Buy Glasses
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−28%
New Balance NB4020 Eyeglasses C03
S$ 159.95 S$ 223.90
Smart Buy Glasses
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−28%
New Balance NB4011 Eyeglasses C01
S$ 136.00 S$ 190.30
Smart Buy Glasses
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New Balance Lifestyle 996 J Sneakers
S$ 149.00
Zalora
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−28%
New Balance NB4006 Eyeglasses C02
S$ 148.00 S$ 207.10
Smart Buy Glasses
*Prices updated on 19 Oct 2017

How to Pick Out the Right New Balance Shoes for Your Needs

With over 100 years of experience in the footwear business, it’s safe to say that New Balance carries some of the most high-performing, high-quality footwear and sports attire around. Its price point is worth it considering the technical innovations included in all their footwear. This is to ensure that all of the brand’s customers will get the ergonomic benefits without compromising the footwear’s practicality.

Factors to pay attention to before buying

When shopping for new shoes, people would often look at the aesthetic of the products first and the functionality second. Following your style preference when shopping is understandable but when it comes to sports footwear, you should always prioritize other, more important factors. There are three points you should pay attention to when buying new footwear: size, gait, and arch shape.

Size is crucial; your sports shoes should always fit you right without the probability of causing blisters or any sort of pain. If possible, always try on the shoes before buying them. A size 8 pair of sports shoes from one brand doesn’t always fit the same with another. Next, your gait and your feet position is also important. Some shoes provide support for those with overpronated or underpronated feet. Make sure your shoes give you comfort with your current feel alignment. Finally, you should know the shape of your arch. For instance, people with flat arches need special cushioning to give them the ultimate comfort while running. Some folks with flat feet would often need special orthopedic soles and cushion to be able to exercise properly.

Types of New Balance Shoes

Running

When it comes to running shoes, there are four different types that you can find in the market today: neutral, stability, motion control, and barefoot or minimalist running shoes. New Balance running shoes are available in each of these types. Neutral running shoes are people with neutral gaits and they often come with a little bit of cushioning. Stability running shoes are aimed towards people who tend to roll their feet inwards when running, also known as overpronation. Meanwhile, motion control running shoes are meant to be worn for flat-footed people with extreme overpronation. They are heavier than other types of running shoes because they offer the most support and cushion. Lastly, minimalist or barefoot running shoes have minimal to no cushion or support. They have little protection against the ground and are meant to mimic barefoot running.

Some of the best New Balance running shoes are New Balance 990v4, New Balance Fresh Foam Cruz, New Balance Fresh Foam 1080v7, and New Balance 860v7.

Training

New Balance trainers are targeted for all the gym lovers. From cross fit to proper bodybuilding, it’s guaranteed that you’ll be able to find a training shoes from New Balance for all your gym needs. New Balance trainers have proper cushioning and stability features to provide protection for the feet and ankles. This is especially important for weightlifters and athletes. Besides that, the New Balance trainers are extremely versatile. Other than for bodybuilding and weightlifting, you can use them for fitness classes, aerobics, and a casual session of basketball, tennis, and other court sports. However, for any rigorous sessions of court activities, you should always look for specifically-designed trainers.

Among their many training shoes, the best New Balance trainers are New Balance 847v2, New Balance Hook and Loop 557, New Balance 1865, and New Balance 577.

Walking

New Balance doesn’t only manufacture sports footwear but also for walking and leisurewear. Nevertheless, one would still need to consider a few things before purchasing a pair of walking shoes. The first thing you need to pay attention to is the cushioning and the soles. Determine on which type of ground you’ll be walking on most frequently. Then, look at the cushion in the sneakers. Walking shoes typically doesn’t have as much cushioning compared to running or training shoes but they would still need to provide ample support. The last thing you need to think about is the flexibility and durability. If you have access to the shoes physically, try bending it forward and backwards. There should be moderate resistance when you’re bending the walking sneakers.

For walking and leisurewear, consider the following New Balance sneakers: New Balance Leather 928v3, New Balance 1865, New Balance 574 Core, and New Balance 247 Luxe.

Check out the iPrice catalog for New Balance shoes and clothes for both men and women. Get your exclusive deals on high-quality New Balance products today.

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