“The secret of change is to focus all your energy, not on fighting the old, but on building the new.” This famous Socrates sentiment can also be applied on the wonderfully pliable fashion scene. This is why New Look’s interpretations of the latest trends is your perfect find. Call it fashion fortune, because you just struck gold!

_

Take us back to 1969 by New Look Singapore

It was the year 1969 when UK brand New Look made its entrée in to the fashion scene. The new brand opened its first store in Taunton, Somerset, England. From that fruitful first store, the brand has grown into a leading fast-fashion brand with a total of 569 stores in the UK and more than 200 stores across Europe, North Africa, China, the Middle East and Asia. The latest numbers circa 2013 tells us the brand has ‘over 1,000 stores internationally’.

New Look moves fast. By the year 1994, the brand celebrated the opening of their 200th store in addition to many other firsts for the brand. Some of the brand’s noteworthy milestones include the launch of their teenage range of clothing called Generation 915. This teen line debuted in stores in 1996. The brand celebrated the launch of its 500th store in 2003 with a 15000 square feet premise on Oxford Street. In that same year, they launched their new branding direction and new logo. The next year, New Look went on to start its Maternity collection. In 2006, New Look launched their first Kelly Brook swimwear and lingerie collection.

This high street store has done more than continuously provide trendy and wallet-friendly options for men and women, it caters to a variety of shapes and sizes too. New Look’s other ranges include Inspire (for sizes 18 – 28), Teens, Tall, Petite and Maternity, footwear, accessories as well as lingerie. The typical turnaround of designs to shop floor takes just 13 weeks. The brand’s ability to quickly react to trends and produce items that resonate with a variety of styles has made it a fast favourite for many fashionistas.

Adding new looks to wardrobes everywhere

When it comes to style stars, we have plenty of fashionable men and women to emulate or get inspired by. One icon that has remained as an institution in fashion is Coco Chanel. Coco once said, “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.” This reaffirms our belief that creating your new look and refining your individual style can be inspired by a myriad of things, people, experiences and not forgetting celebrities.

New Look’s trendy apparels are loved my many across the globe. In the UK, Princess Beatrice and Zara Phillips have both been photographed with New Look clothing. Other well-known fans of the brand include Lucy Watson, Billie Faiers and Sam Faiers. Amira McCarthy, Perrie Edwards, Cher Lloyd, Leigh Anne Pinnock and Jade Thirlwall. These style stars have cleverly incorporated New Look designs into their wear. In 2007, the brand collaborated with Giles Deacon and Lily Allen to launch exclusive designer collections.

Fashion inspiration in one place on the web

Not feeling your most stylish today? Fret not! Following the words of Diane Von Furstenberg, “style is something that each of us already has. All we need to do is find it.” Find your next style calling online via iprice! When it comes to searching for the best variety online shops has to offer – there’s no better space than iprice. In Singapore, iprice gathers all offers, promotions and discounts from the best shopping websites throughout the country. This saves you valuable browsing time and is kinder to your wallet.

New Look has an impressive total of 800 new products uploaded online ever week. This means, you are bound to find something new to fall in love with every time you shop online for the brand. Embrace the latest trends and dress to impress with iprice. For those looking for some added inspiration subscribe to our newsletter for some fashionable finds straight in your inbox. There’s no time like now to treat yourself (or a loved one) to a little retail therapy. Go ahead, share your new look with the world!

You may also like

More products from New Look Singapore

New Look Tops New Look Blouse New Look Books
NEW