Never fail to wow the world with its delightful and magical runway show, Victoria’s Secret unprecedentedly sings the praises of women’s beauty in the most enormous way. Home to the uniquely designed luxury ‘Fantasy Bra’, it is also known as the world’s largest and most expensive lingerie retailer. Shine brightly on every step of your way with the universally adored Victoria’s Secret lingerie and beauty products now at iPrice Singapore!


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8 Sexy Fragrances that is Surely to Seduce your Date

02 October 2018

There has always been a connection between scent and sexual attraction. Good looks can only go so far when it comes to attracting a potential mate. So, why not, spray on some fragrances that will not only make you smell good but impress your date too! Below, we’ll feature 8 seductive fragrances for men and women.

There has always been a connection between scent and sexual attraction. Good looks can only go so far when it comes to attracting a potential mate. So, why not, spray on some fragrances that will not only make you smell good but impress your date too! Below, we’ll feature 8 seductive fragrances for men and women.

The Man Behind Victoria’s Secret Creation

The story that led to the birth of every woman’s desire, Victoria’s Secret, was too humble that you wouldn’t think the brand could become as tremendous as it is today. It all began when the Founder Roy Raymond experienced a “tragic” moment when buying lingerie for his wife and that he realized how poorly those granny-looking garments were sewed. He then spent 8 years long to indulge in the making of undergarments and its market to eventually start his own line called Victoria’s Secret in 1977. His initial aim was to make lingerie shopping a less terrifying experience for men to be with the store designed in a way that resembled the British boudoir. His attempt to market the brand towards men, although proved to have deviated, was the root of the brand’s core marketing strategy: to provide the kind of underwear that goes beyond its traditional function to become an item that embodies joy, sensuality and intimacy in a subtle way and serves as a “honeymoon companion”.

Being too persistent in his motive, the brand couldn’t win the heart of the ladies and soon declared bankrupt. In 1982, Roy had to put an end to his entrepreneurship in the lingerie market with the deal to sell off Victoria’s Secret to the sportswear tycoon Leslie Wexner at approximately $1 million.

The New Era of Victoria’s Secret Kingdom

Under the leadership of its new owner, the brand changed its philosophy to serving women which was supposed to be acquired in the beginning. Instead of trying to attract their husbands, Wexner put his focus on satisfying the demands of the ladies with more investments being implemented in producing high quality and appealing lingerie as well as beauty products.

His dedication came to fruitful when the iconic fashion show “Victoria’s Secret” was launched in 1995 which immediately created a storm of applause with close to 10 million audiences worldwide. What makes the brand from almost hitting the bottom line to the top retailer who owns 35% of the market? Let’s find out more below.

The Angel’s Wings of Victoria’s Secret Fairy Land

Unless you have been frozen in a block of ice, you would have already known about the phenomenal lingerie show Victoria’s Secret – the house of the world’s most admired supermodels who are angels in disguise such as Tyra Banks (the Founder and host of the show America’s Next Top Model), Alessandra Ambrosio, Mirinda Kerr, Candice Swanepoel, Karlie Kloss, Cara Delevingne…

The most influential factor of the brand’s success is neither their luxury bras nor glamorous runway but the women who represent their generation around the world. They are more than just supermodels, their sexy and healthy body is the reflection of determination, hard work, and passion. Victoria’s Secret won the lingerie and beauty industry thanks to its contagiousness of their angels’ utmost confidence, which is demonstrated through the handmade sparkling wings. Victoria’s Secret is genuinely famous for its sparkling “angel wings” and the enchanting look of their lingerie collections. Undergarments now have a whole new image, as they are no longer just simply a brand for women but an empire of beautiful, confident and passionate individuals who are more worthy than just a “walking skeleton”.

To become a Victoria’s Secret angel is, therefore, a dream of many girls from everywhere in the world.

Unveil the Facts about Victoria’s Secret

  • Despite dominating the lingerie market, Victoria’s Secret is not always amusing as it has once been criticized for the “Perfect Body” commercial. The world was opposed to their imposed images of an ideal woman’s body with skinny models. The company was then required to change the ad concept critically.
  • Victoria’s Secret became the pioneer of wearable digital bras with its first high-tech undergarment called “Incredible by Victoria’s Secret” that can monitor your heart-rate. It was seen as the next level of the fitness industry. This invention has put Victoria’s Secret even farther in the competition that no one could ever come close.
  • The extortionate prices don’t seem to hinder the company’s sales prospect at all. In fact, Victoria’s Secret has a steady increase in revenue over time and in 2014, its profit increased by 4% to nearly $5.2 billion in sales.
  • The luxury bejewelled Fantasy Bra from the Victoria’s Secret Fashion show is known as the world’s most expensive lingerie - “The Red Hot Fantasy Bra” with the value reaching $15 million!
  • Victoria’s Secret is a sister company of L Brands, the retail business run by Leslie Wexner, alongside other well-known beauty brands like Bath and Body, Pink, La Senza and Henri Bendel.
  • American sweetheart Taylor Swift is said to be Victoria’s Secret’s almost angel for her eye-popping performances on the show for 2 consecutive years, even her besties are mostly VS’s angels like Karlie Kloss, Lily Aldridge, Candice Swanepoel and Behati Prinsloo.

What is the best perfume in Victoria’s Secret?

Whenever we pass by a Victoria’s Secret store, the sweet perfume scent often wafts out. For some, it may be overwhelming; but for others, it’s one of the factors that lures them into the store to find out which perfume that scent comes from. If you’re buying a perfume for the first time or as a gift for your loved one, here are our recommendations of the best Victoria’s Secret perfumes:

  • Victoria’s Secret Bombshell

Top notes: grapefruit, passion fruit, strawberry, pineapple, and tangerine

Heart notes: peony, red berries, and vanilla orchid

Base notes: wood, moss, and musk

  • Victoria’s Secret Noir Tease

Top notes: pear, orange, apple

Heart notes: jasmine, magnolia, freesia, and gardenias

Base notes: vanilla, amber, praline, and a dash of sandalwood

  • Victoria’s Secret Very Sexy

Top notes: clementine, cappuccino, cactus, pepper and blackberry

Heart notes: camelia, orchid, mimosa, and hortensia

Base notes: woody notes, blackberry, musk and amber

  • Victoria’s Secret Fantasies Fragrance Love Spell

Top notes: peaches, cherry blossoms

Heart notes: aloe vera

Base notes: chamomile

  • Victoria’s Secret Heavenly Perfume

Notes: peony, white musk, sandalwood, and vanilla

  • Victoria’s Secret XO Victoria

Notes: victoria rose, apple, twilight orchid, citrus, English ivy, and woody notes

How much are the perfumes at Victoria Secret Singapore?

Victoria’s Secret fragrances come at a price range between S$79.00 and S$114.00. You can purchase them either from the store or online via Zalora.

What is the most popular Victoria Secret bra?

Some of the most popular Victoria’s Secret bras include Luxe Lingerie Chantilly Lace Plunge Bra, Luxe Lingerie Mesh Plunge Bra, Luxe Lingerie Zebra Lace Demi Bra, and Dream Angels Wicked Unlined Balconette Bra. Aside from these, Body by Victoria Angelight provides a comfortable fit, full coverage, and comes with an underwire and no padding.

Be the Envy of Every Girl with Victoria’s Secret Products

Empower your femininity with a wide range of Victoria’s Secret collections of bras, panties, sleepwear, lingerie, sportswear, clothing and beauty products. Also, the gentlemen can surprise their loved ones with a simple gift like Victoria’s Secret charming perfume for instance.

iPrice is the first-ever “digital mall” in South East Asia which is home to millions of products across various categories. We help you to search for the exact things that you need and greatest of all, we provide you with the latest coupon and voucher codes to enable a delightful shopping experience without burning up your wallet.